CONFERENCE PAPERS

 

PAPERS PRESENTED IN INTERNATIONAL CONFERENCES

  1. Dr.B.Balaji & Vijay Dhamore (2016), Checkmate: 8th International Conference – Making India a Global Manufacturing Hub: Myth or Reality?, Allana School of Management Sciences, Pune, Feb 26-27.
  2. Dr. B. Balaji & Vijay Dhamore (2015) “Beyond traditional word of mouth: A study on customer engagement through social networking sites in Pune city“, CHECKMATE 2015 7th International Conference on Building Competitive Advantage through Innovative Strategic and Management Practices in Business, Allana School of Management Sciences, Pune, Feb 21.
  3. Dr. B. Balaji & Prakash. N (2014) “Recent trends in Mutual Funds Industry“, International Conference on Business Excellence, Strategies and Transcendence (BEST 2014), Hotel Shan Royal, Jan 23.
  4. Dr. B. Balaji and Karthikeyan. S (2013) ”Students’ Assessment of Management Education Institutions”, International Conference on Changes and Challenges in Commerce, Engineering, technology and Social Sciences, Choice College, Pune, July 26.
  5. Dr. B. Balaji and Karthikeyan. S (2013) ”Organizational Excellence: Perspectives of Faculty in Management Education Institutions”, International Conference on Changes and Challenges in Commerce, Engineering, technology and Social Sciences, Choice College, Pune, July 26.
  6. B. Balaji & Vijay Ganpat Dhamore (2013) “Social Networking Sites and Customer Engagement”, International Marketing in Asia Pacific Issues and Challenges (ICIM), GRD College, Coimbatore, March 7-8.
  7. B. Balaji & Deblina Saha (2013) “OSL and Retail Patronage Intentions”, International Marketing in Asia Pacific Issues and Challenges (ICIM), GRD College, Coimbatore, March 7-8.
  8. B. Balaji & Karthikeyan. S (2013) “Service Quality in Management Education: A Faculty Perspective”, International Marketing in Asia Pacific Issues and Challenges (ICIM), GRD College, Coimbatore, March 7-8.
  9. B. Balaji & Vijay Ganpat Dhamore (2013) “Customer-based Antecedents for Online Customer Engagement“, International Interdisciplinary Conference on Recent Trends in Commerce, Management, Engineering, Technology and Social Sciences, Choice College, Pune, Feb 25.
  10. B. Balaji & Alka Pinto (2013) “Online Collaborative Learning: A HRD Perspective“, International Interdisciplinary Conference on Recent Trends in Commerce, Management, Engineering, Technology and Social Sciences, Choice College, Pune, Feb 25.
  11. B. Balaji, Deblina S V, Shilpa S C (2012) “Marketing Persuasion & Deception: The Neuromarketing Perspective”, International Conference on Advances in Management and Economics, Centre for Applied Social Science Research, Kuala Lampur, Dec 8-9
  12. B. Balaji & Deblina SV (2012) “Social Cognitive Neuroscience, Marketing Persuasion and Customer Relations”, International Congress on Interdisciplinary Business and Social Science (ICIBSoS), Jakarta, Indonesia, Dec 1-2
  13. B. Balaji & T. Sunali (2011) “Organizational Climate Revisited: A Tool to harness Internal Service Quality”, International Conference on Innovative Strategies for Global Competitiveness, RVIM, Bangalore, Dec 8-10
  14. B. Balaji & Arun Kumar Nambiar (2010) “Luxury Hotels – Changing Scenario”, International Conference on Management of Change, Kristu Jayanti College, Bangalore, Feb 2-3
  15. B. Balaji & S. Karthikeyan (2009) “MVNO: The Road Ahead”, International Conference on Knowledge Networking in ICT Era, Crescent Engineering, Chennai, Jan 22-24
  16. B. Balaji & R. Radha (2006) “Financial Performance Evaluation of Islamic Banks”, International Conference on AIMS3, IIM, Ahmedabad, Jan 1-4
  17. B. Balaji & S.V. Devanathan (2006) “Governance in B-Schools: The Agenda Ahead”, International Conference on AIMS3, IIM, Ahmedabad, Jan 1-4
  18. B. Balaji & Radha Rao (2006) “Health and Service Quality: Does the Twain Meet”, International Conference on AIMS3, IIM, Ahmedabad, Jan 1-4
  19. B. Balaji and G. Ramanaiah (2006) “B-School Surveys and Rankings: The Lessons to be Learnt”, International Conference on AIMS3, IIM, Ahmedabad, Jan 1-4
  20. B. Balaji & D. Revathi (2006) “Quality of Service in B-Schools: The Chennai Scenario”, International Conference on AIMS3, IIM, Ahmedabad, Jan 1-4
  21. B. Balaji & D. Nisar Ahmed (2006) “Sensitising Management Graduates to Corporate, Social and Ethical Needs”, International Conference on AIMS3, IIM, Ahmedabad, Jan 1-4
  22. B. Balaji & S. Venkataraman (2005) “Building the Sustainability of HRD: Aligning HR Practices towards Total Quality Performance”, International Conference on IFTDO 34, Cairo, Egypt, Nov 14-17
  23. B. Balaji & K. Vijay Chandran (2005) “Banking Operations: Comparative Study of Service Quality in India and Dubai”, International Conference on ICOQM-6, IIM, Indore, Aug 9-11
  24. B. Balaji & S.V. Devanathan (2005) “BSNL: Strategic Imperatives for a Diverse Portfolio”, International Conference on ICOQM-6, IIM, Indore, Aug 9-11
  25. B. Balaji & D. Nisar Ahmed (2005) “Intelligence Operations: The Heart of Policing”, International Conference on ICOQM-6, IIM, Indore, Aug 9-11
  26. B. Balaji & S. Venkataraman (2005) “HR Practices and Total Operational Efficiency (TOE): Strategies to become a Global Winner”, International Conference on ICOQM-6, IIM, Indore, Aug 9-11
  27. B. Balaji & R. Radha (2005) “Valuing Insurance Companies”, International Conference on ICOQM-6, IIM, Indore, Aug 9-11
  28. B. Balaji & R. Radha (2005) “New Banking Perspectives: Going the Islamic Way”, International Conference on ICBI – 2005, Birla Institute, New Delhi, Jan 7–8
  29. B. Balaji, R. Radha & A.P. Rames (2005) “Quality Perspectives in Banking & Insurance”, International Conference on ICBI – 2005, International Conference on Birla Institute, New Delhi, Jan 7–8
  30. B. Balaji & R. Radha (2004) “Quality Concerns in Financial Services”, International Conference on AIMS2, IIM, Calcutta, Dec 28–31
  31. B. Balaji & R. Radha (2004) “Islamic Banking: Issues and Implications”, International Conference on AIMS2, IIM, Calcutta, Dec 28–31
  32. B. Balaji & R. Radha (2004) “Intrapreneurship: Opportunities Unlimited”, International Conference on AIMS2, IIM, Calcutta, Dec 28–31
  33. B. Balaji & S. Ganesan (2004) “Quality In Services: Strategic Issues & Future Plans”, International Conference on Strategic Imperatives In Indian Organisations, IPM, Ghaziabad,  Feb 28-29
  34. B. Balaji & S. Ganesan (2004) “E-Commerce & M-Commerce: Strategic Implications for Banking”, International Conference on Strategic Imperatives In Indian Organisations, IPM, Ghaziabad, Feb 28–29
  35. B. Balaji & S. Ganesan (2003) “The Challenge of Service Quality – Current Scenario and Future Requirements”,  International Conference on AIMS1, IIM, Bangalore, Dec 28–30
  36. B. Balaji & Shanmuga Pria (2003) “Challenges and Opportunities for MBAs in a Global Village”, International Conference on AIMS1, IIM, Bangalore, Dec 28–30

PAPERS PRESENTED IN NATIONAL CONFERENCES

  1. Dr. B. Balaji & Deblina Saha (2016) “Retail Service Convenience in Hypermarkets of India and Indonesia“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  2. Dr. B. Balaji & Prakash. N (2016) “Beyond Quality of Service: Investor Characteristics and Socio-Demography in Mutual Funds“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  3. Dr. B. Balaji & Vijay G. Dhamore (2016) “Customer Engagement in E-tailing: Antecedents, Outcomes and Implications“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  4. Dr. B. Balaji & Vimalnath. V (2016) “Customer Experiences and Engagement: Critical Drivers on the Horizon“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  5. Dr. B. Balaji, Dr. Nisar Ahmed & R. Suresh Kannan (2016) “Impact of Supply Chain Management Practices in Automotive Sector“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  6. Dr. B. Balaji & Dr. Karthikeyan. S (2016) “Management Higher Education: The Insider View“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  7. Dr. B. Balaji & Dr. Rameshkumaar. VP (2016) “Job Factors, Work Environment and Work Life“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  8. Dr. B. Balaji & Sunali Talwar (2016) “Service Climate and Internal Service Quality: The effect of Socio-demography in Indian Telecom Servicescape“, NCETM Passion at work: Path to success, Vel tech University, Mar 30.
  9. Dr. B. Balaji & Sunali Talwar (2016) “Rural Entrepreneurship: Issues in India“,  Entrepreneurship 2.0: Changing Models in New Economic Era, PVP Siddhartha Institute of Technology, Vijayawada, Mar 29-30.
  10. Dr. B. Balaji & Vimalnath. V (2016) “Entrepreneurs and Consumer Experience Management“, Entrepreneurship 2.0: Changing Models in New Economic Era, PVP Siddhartha Institute of Technology, Vijayawada, Mar 29-30.
  11. Dr. B. Balaji & Vijay G. Dhamore (2016) “Online Shopping Knowledge for e-Entrepreneurs“, Entrepreneurship 2.0: Changing Models in New Economic Era, PVP Siddhartha Institute of Technology, Vijayawada, Mar 29-30.
  12. Dr. B. Balaji & Prakash. N (2016) “Business Incubators: Guidance to Young Entrepreneurs“, Entrepreneurship 2.0: Changing Models in New Economic Era, PVP Siddhartha Institute of Technology, Vijayawada, Mar 29-30.
  13. Dr. B. Balaji & Deblina Saha (2016) “Motivational Influences for Shepreneurs in India”, Entrepreneurship 2.0: Changing Models in New Economic Era, PVP Siddhartha Institute of Technology, Vijayawada, Mar 29-30.
  14. Dr. B. Balaji & Vijay Dhamore (2015) “A Study on Customer Purchase Intention Behaviour through Social Media Marketing Tools in Pune City“, Transformational Excellence in Entrepreneurship and Management, Sree Sastha Institute of Engineering and Technology, Chennai, Mar 28
  15. Dr. B. Balaji & Vimalnath. V (2014) “The New Era of Customer Experience Management“, Future Challenges and Innovative Trends in Global Business Environment INNOVATIO ’14, Vel Tech High Tech Engineering College, Chennai, Sep 15
  16. Dr. B. Balaji & Deblina Saha (2013) “Mobile Retail Channel Entrepreneurship: A new avenue for economic empowerment of Women“, 3rd National Conference ENTIME 2013: Women Empowerment in Emerging New Trends in Managerial Excellence, Sathyabama University, Chennai, Oct 25
  17. B. Balaji (2012) “Servant Leadership: Back to the Future”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  18. B. Balaji & T. Sunali (2012) “New Vistas to Improve Service Quality: A Service Climate Perspective”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  19. B. Balaji & S. Karthikeyan (2012) “Future of Management Education in India”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  20. B. Balaji & Deblina Saha (2012) “An Empirical Investigation of the Evolving Consumption pattern of the emerging affluent consumer class in India and its Influence on unorganized retailing”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  21. B. Balaji & N. Prakash (2012) “Global Crisis and its impact on Mutual Fund Industry”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  22. B. Balaji & A.P. Rames (2012) “The Future of Quality of Work Life Programs”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  23. B. Balaji & Arun Kumar Nambiar (2012) “Service Quality and Benchmarking”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  24. B. Balaji & Alka Pinto (2012) “E-Mentoring: The Future of Social Learning”, National Conference on New Vistas for the Business Beyond 2020, BSMED, Bharathiar University, Sep 18
  25. B. Balaji & N. Prakash (2012) “Innovation in Mutual Fund Industry”, National Conference on Entrepreneurship Management, Vel Tech High Tech Engg., Chennai, Sep 14.
  26. B. Balaji & S. Karthikeyan (2012) “Entrepreneurship in Management Education in India”, National Conference on Entrepreneurship Management, Vel Tech High Tech Engg., Chennai, Sep 14.
  27. B. Balaji & T. Sunali (2012) “Corporate Entrepreneurship: A Service Climate Perspective”, National Conference on Entrepreneurship Management, Vel Tech High Tech Engg., Chennai, Sep 14.
  28. B. Balaji & Deblina Saha (2012) “Propelling Growth by Ordaining Women Entrepreneurs in Mobile Retail Channels in India”, National Conference on Entrepreneurship Management, Vel Tech High Tech Engg., Chennai, Sep 14.
  29. B. Balaji & Vijay Ganpat Dhamore (2012) “Identifying Student Potential for ICT Entrepreneurship using Social Influence Marketing”, National Conference on Entrepreneurship Management, Vel Tech High Tech Engg., Chennai, Sep 14.
  30.  B. Balaji & Bhuvana Devi(2011) “Service Performance of Cellular Mobile Telecom Industry”, National Conference on Sustaining Growth in the Era of Global Recovery, Vel Tech High Tech Engg., Chennai, Aug 26-27
  31. B. Balaji & A.P. Rames (2011) “Quality of Work Life in Academia“, National Conference on Sustaining Growth in the Era of Global Recovery, Vel Tech High Tech Engg., Chennai, Aug 26-27
  32. B. Balaji & S. Karthikeyan (2011) “Organizational Excellence in B-schools: Perspectives of Faculty and Administrators”, National Conference on Sustaining Growth in the Era of Global Recovery, Vel Tech High Tech Engg., Chennai, Aug 26-27
  33. B. Balaji & Arun Kumar Nambiar (2011) “Service Recovery in Hospitality”, National Conference on Sustaining Growth in the Era of Global Recovery, Vel Tech High Tech Engg., Chennai, Aug 26-27
  34. B. Balaji & S. Karthikeyan (2011) “Students’ assessment of B-school Performance and Growth”, National Conference on Sustaining Growth in the Era of Global Recovery, Vel Tech High Tech Engg., Chennai, Aug 26-27
  35. B. Balaji & Alka Pinto (2011) ”Social Networking and Software: A new era in collaborative learning“, National Conference on Sustaining Growth in the Era of Global Recovery, Vel Tech High Tech Engg., Chennai, Aug 26-27
  36. B. Balaji & Alka Pinto (2011) “Enterprise Social Software and Networking: Compliance for Effective Collaboration”, National Conference on Corporate Ethics, New College Institute of Management, Chennai, Mar 9
  37. B. Balaji & T. Sunali (2011) “Ethical Climate and Service Quality”, National Conference on Corporate Ethics, New College Institute of Management, Chennai, Mar 9
  38. B. Balaji & D. Nisar Ahmed (2011) “CSR In India: Trends and Implications”, National Conference on Corporate Ethics, New College Institute of Management, Chennai, Mar 9
  39. B. Balaji & V.R. Sudindra (2010) “Service Gap Analysis: A Case Study”, National Conference on Contemporary Issues in Banking and Financial Sector, RNSIT, Bangalore, Apr29-30
  40. B. Balaji & R. K. Lakshmi (2010) “Effectiveness of Training System – Case study in Public Sector Bank”, National Conference on Contemporary Issues in banking and Financial Sector, RNSIT, Bangalore, Apr29-30
  41. B. Balaji & Ambika Venkatesh (2010) “Green Practices for Micro Sustainability”, National Conference on Exploring Green Management Initiatives, New Horizon Engineering, Bangalore, Apr 23
  42. B. Balaji & R.K. Lakshmi (2010) “Effectiveness of E-Recruitment Strategies in IT sector”, National Conference on Managing for Tomorrow, Shridevi Institute, Tumkur, Apr 13
  43. B. Balaji (2010) “Requirements from Entry Level Graduates”, National Conference on Training Requirements in Hospitality Industry, AMC, Bangalore, Mar 15
  44. B. Balaji (2009) “ICT as a tool for Quality”, National Conference on Hubs of 21st Century Life, Besant College, Mangalore, Oct 23-24
  45. B. Balaji & D. Nisar Ahmed (2009) “Prison Reforms: The Road Ahead for India”, 32nd All India Criminology Conference, Bangalore University, Feb 25-27
  46. B. Balaji & Olga D’Costa (2009) “Historical Monuments: From Legacy to Preservation Logic”, National Conference on The Role of Historical Monuments in Promoting Tourism in India, Christ University, Bangalore, Feb 19
  47. B. Balaji & Arun Kumar Nambiar (2009) “Cultural Tourism: A Conservation Strategy”, National Conference on The Role of Historical Monuments in Promoting Tourism in India, Christ University, Bangalore, Feb 19
  48. B. Balaji (2009) “Customer Relationship Management”, National Conference on Emerging Trends in Retail Marketing, New College, Chennai, Jan 29
  49. B. Balaji (2006) “Strategic HRM for Global HR Managers in a Knowledge Era”, National Conference on Best HR Practices, Jamal Institute of Management, Trichy, April
  50. B. Balaji & D. Nisar Ahmed (2006) “Domestic Airlines – Wings of Change”, National Conference on Emerging Management Paradigms, University of Madras, Feb 23-24
  51. B. Balaji, D. Nisar Ahmed, P. Srinivasaperumal & R. Senthilkumar (2006) “E-Security Issues and Policy Development in an Information-Sharing and Networked Environment”, All India Criminology Conference, Madurai Kamaraj University, Feb 16-18
  52. B. Balaji (2005) “Food retailing: From Visibility to Viability”, National Conference on Retailing Strategies for Indian market, Jamal Institute of Management, Trichy, April 20-21
  53. B. Balaji & S. Ganesan (2004) “Integrating People, Technology & Strategy: Quality Dimensions in Select Services”, National Conference on Marketing 2004 and Beyond, ICFAI University, Bangalore, Oct 28-29
  54. B. Balaji (2004) “Brand Equity Management”, National Conference on Brand Management, Nehru College of Management, Coimbatore, Oct 8
  55. B. Balaji & S. Ganesan (2003) “Globalisation and Education: Historic Perspective and Future Agenda”, National Conference on WTO Proposal on Education Services: Opportunities and Threats, Jansons School of Business, Coimbatore,     Dec 21
  56. B. Balaji & S. Ganesan (2003) “Government and Regulatory Bodies: Issues for Policy Improvement”, National Conference on WTO Proposal on Education Services: Opportunities and Threats, Jansons School of Business, Coimbatore, Dec 21
  57. B. Balaji & S. Ganesan (2003) “Universities: Issues for Policy Improvement”, National Conference on WTO Proposal on Education Services: Opportunities and Threats, Jansons School of Business, Coimbatore, Dec 21
  58. B. Balaji & S. Ganesan (2001) “Quality and Customer Relationship Management”, National Conference on CRM – A Key To Success – Emerging Trends and Issues, University of Hyderabad, Nov 8-10
  59. B. Balaji & S. Ganesan (2001) “Quality and Customer Relationship Management”, National Conference on Marketing In New Millennium, Coimbatore Institute of Technology, Oct 3
  60. B. Balaji (2001) “Entrepreneurial Relationship Marketing”, National Conference on Entrepreneurship Development – Challenges and Strategies, Annamalai University, Mar 29-30
  61. B. Balaji (2001) “Relationship Marketing – A New Paradigm”, National Conference on Building Customer Relationship In a Competitive Environment, Anna University, Jan 11
  62. B. Balaji (1999) “Technical Careers – Management Change”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  63. B. Balaji (1999) “Information Technology for International Business”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  64. B. Balaji (1999) “High-Tech Banking: Case Studies of the West”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  65. B. Balaji (1999) “Banking Reforms and Realities”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  66. B. Balaji (1999) “Knowledge Management In the Next Millennium”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  67. B. Balaji (1999) “An Integrated Framework for Information Resource Management”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  68. B. Balaji (1999) “The Internet Phone and E-Commerce”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  69. B. Balaji (1999) “Marketing Management Beyond 2000 A.D.”, National Conference on Recent Trends In Software and IT, National College, Trichy, May 15-16
  70. 54. B. Balaji (1999) “Reforms In Banking: Issues and Implications (Marketing of Bank Services With Case Study of Thanjavur District)”, National Conference on Financial Sector Reforms, Kakatiya University, Feb 13